Style and fashion photography is photography of all fashionable items, particularly clothing. This is important part of the marketing program of different companies that make and sell apparels in the open market and on the internet.
Professional models in these clothes propel the values of these clothes to the zenith by putting their aesthetic value for sale. Fashion magazines like Vanity Fair and Elle also consume a sufficient quantity of these photographs. Exotic locations and expensive accessories also boost the values of these apparels.
The origin of fashion photography could be traced to the first decade of the 20th century when fashion photographs appeared in magazines. Fashion photography has come a long way since then.
It remains a combination of the right choice of angle, lighting, and type of lens, but the means and methods of providing all this have changed. At the end of the day, a lot depends on the photographer capturing the moment through the lens. Fashion photographers are sought to design portfolios of fashion models.
The style of photography determines the look and feel of the photograph. This is what art directors and editors are looking for when they consider your contributions. Your distinctive style of fashion photography is the aspect of fashion you like to shoot the most.
Fashion photography has come a long way since its origin. Still life Fashion photography has come out to be the kind of fashion photography where all the relevant fashion artifacts like head gear, jewelry, and apparel figure without the presence of a live model. The presence of the model is believed to distract the vision from the artifacts to be focussed.